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Դ´ - ڰ ƴ

̸ ̳ , ű, 赵 | 36.5

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2014-05-22
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9 M
PCƮºPC
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Ƹ Ÿӽ Ʈ ۰
- TED ְ Ŀ´̼
- ũμƮ, MARS, SAP, , 3M, ȸ
- غ, 常轺, ʷϷƮδн, ڽƮ, Ʈ, , Ÿġ, 3M, Ƽ׷
پ ʿ ̾Ƴ ̸ ̳ ̷
- 20 Ⱓ Ʈ

ذ ɻΰ?
濵 Ȳ 뷮 ذ Ѵ.
ٵ ̰ ̷Ӱ ϴ ּ ϱ?
Ʈ ϴ° ̸ ̳
÷ Ѵ.


̳ ذ 뵿ڰ 87 , 2009 ̷ ִġ Ÿ. 8õ ذߴٰ ϰ, ǵ 迡 Įٶ Ұ ִٰ Ѵ. ٽ ڿ ġŲ ĿǼ ׼ ̶ Ҹ 鸰. ȭ ȯ ϱ ?
1981 ̰ װ 1 1,359 ľ Ʋ 뷮 ذع ̴. ̶ ̱ 迡 ذ ϻ Ȱ ڸ Ҵٰ ̸ ̳ ̾߱Ѵ.

ذ ӱλ̶ ī带 ڽƮ CEO ӽ ôϰ

ڽƮ CEO ӽ ôϰ ̷ ߼ ݴ ȸ縦 濵ߴ. ״ ȯ ٽ Ҹ ں ƴ ô. ôϰɿ ߿ ̳ ϴ ںٴ ȭ. ߿ , ׷ϱ ȭ ߿ϴٰ ߴ. ôϰ 30 Ⱓ ڽƮڸ 濵ϸ ڽ ߰ ȿ ־.
ôϰ иߴ. ذ 迡 óϴ ޱϴٸ, ܺ 迡 ϱ . ڽƮڿ ʶ ġ¡ ȭ ڸ Ұ, 2008 ħü Ⱓ ߿ ų 10 ޷ ̻ ־.
ذ ֵθ ȸ ܳ 系ġ ڽƮڿ . ҾȰ ȭ ϴ ȭ. ڽƮڴ ̱ 2, 7 Ҹžü.

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ó ܱ ü ȸ  ϰ ִ. ̵ ܱ Ϳ ޱ ߿ġ å ʹ ϰ, ߿ ͵ ʹ ع. δ 常轺ó ȸ , Ƽ׷ó Ⱑ ְ, ޸ġ 찡 ׷ δ ȸ ü ִ. Ʈ ϴ° ̸ ʼ , Why ؾ Ѵٰ ߴ. ׷ ̹ å, Դ´١ ̸ ֡ ƴ Ϳ ưڰ Ѵ. ׷ 츮 ȯ ڰ Ѵ.
ȯ 켱 踦 и ϴ ̴. ȸ Ҹ ̶ Ḧ  ʴ´. Ű ̶ Ḧ Ѵ. ߿ ̴. ũ ưư ȸ縦 ִ () þ ̰ ׷ ưư ȸ ϴ ̵ ȥ . ׷ ٽ ڽ ļ ȸ縦 Ų. ̰ ̸ ϴ ȯ̴. ׸ ȯ ߿ Ұ å, Դ´١ ̸ ϴ Circle of Safety̴.

ְ ƴ϶
ϴ ١


̸ 忡 ū ġ ȭ ü Ѵ. ϴ , Ҿȿ ⸦ ϴ ȭ ִ. ׸ ׷ ȭ  Ȱϰ ִ. ᱹ ¿ϴ ڴ ̴.
̸ д ٷ ʰڴİ 츮 Ȯſ Ѵ. ׸ ׸ 踦 پ ʸ 츮 տ ħ Ǯ ִ. а η ѳ ؼ ׵ ְ ٿ ̸ ̳ ֺ Բ д ְ ƴ϶ ϴ 忡 𸣰 ̰ ̴.

ڼҰ

Ʈ ϴ°? ħ ׵(TED) Ƿ ״ ̷ , ׷ ̷ ִ 츮 ڽ ɷ ŷϰ ִ. ̱ Ŀ´̼ ε ̸ . ũμƮ, MARS, SAP, , 3M, , ȸ پ α, ũ ϰ , ŸӽƮƮΡ Ʈ нƮ۴ϡ Ͻũ Ʈ MSNBC < Ͻ>  ϰų ⿬ ϰ ִ. ְ ũũ 忬(RAND CORPORATION) ̸鼭, ں ϴ NGO Ȱ Ȱ ϰ ִ. Դ´١ ״ ŷڡ ̶ ġ Ʒ   ⿡ 鸮 ʰ ϴ ִ ϰ ִ



http://www.startwithwhy.com

õ 3

1 츮 ϴٰ ʹ
1 ʴ ̴ 12
2 ġ , ̴١ 22
3 ҼӰ θ ȸ , ǡ 39
4 ơ ϴ 50

2 츮 ̴ ҵ
5 츮 ƴ϶ ٱ ִ 64
6 , Ĺ, , 73
7 ڸƼ, 츮 ҾȰ̶ θ װ 98
8 ִ 114

3 , 츮 ߸ ϰ ִ
9 츮 Ģ ݵ 132
10 縷 139

4 츮 ߸
11 ̺θ, ̴ ׵ Ǿ? 146
12 ׸ ߴ, 159

5 ߻ , ڰ ȸ
13 ΰ ΰ ִ, ʴ´ٸ 172
14 񵵴 ٰŰ Ǿ Ģ 181
15 ƴ϶ 191
16 й д ı dz䡯 ´ 215

6 ̴
17 1: ȭ ȸ縦 218
18 2: ȭ 234
19 3: ݵ ϶ 252
20 4: ģ Ƕ 268
21 5: ڰ ƴ϶ ϶ 281

7 ߵڵ ȸ ٶ
22 ߽ɿ 츮 ִ 304
23 츮 뿡 ѱ 314
24 ΰ ΰ ʴ ȸ ӿ 324

8 츮 ô ȴٴ
25 ߿ϴ 338
26 츮 ġ οϴ ƴ϶ ̴ 344
27 츮Դ ʿϴ 356

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